Privacy and Cookies Policy

This Privacy and Cookies Policy is intended to explain how... Guilty Beauty It collects, stores, and processes your personal data and other data that may be collected for statistical analysis purposes.

THE Liliana Marques & Morgado, Ltd. based in Artur Mendes Street No. 16, Unit C, Vermoil 3105-434, Vermoil , NIPC PT516676350 is responsible for the website www.guiltybeauty.pt is committed to ensuring the privacy and protection of the personal data of its customers and visitors, following all applicable legal and regulatory standards.

THE Guilty Beauty We reserve the right to periodically update and amend our Privacy and Cookies Policy to reflect any changes in how our customers' personal data is processed or in legal terms. Guilty Beauty The most recent and up-to-date version of the Privacy and Cookies Policy will be displayed, and it is advisable that you check it periodically to see if there are any updates or changes.

Guiding principles

The main objective of this policy is to consolidate the relationship of trust and closeness between the Guilty Beauty and their respective clients. It also aims to demonstrate transparency in the handling of collected data and to inform all clients of their rights and how they can exercise them as holders of personal data.

Legal basis

THE Guilty Beauty It operates in strict compliance with the principles described in this policy, Regulation (EU) 2016/679 (General Data Protection Regulation – GDPR) and applicable data protection legislation, in all processes involving the processing of personal data.

According to the GDPR agreement, personal data is defined as: “Any information relating to an identified or identifiable natural person (‘data subject’); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.”

Data protection

We utilize various measures aimed at ensuring the security of the information collected, protecting the personal data collected, and preventing unauthorized use, alteration, access, disclosure, loss, or destruction.

As the data subject, the customer has the right to know what data is collected and stored, as well as to modify it in the customer area and request its export or deletion from the store.

The data that is collected

Customer registration or purchase

During registration or purchase on Guilty Beauty collects the following data: email, name, address, postal code, location, phone number, and CPF/CNPJ (Brazilian individual/company tax ID). The data collected through the customer's purchase process will be processed automatically and is intended for order processing, such as order shipping or invoice issuance.

Newsletter

By subscribing to the Newsletter of Guilty Beauty collects the following data: name and email.

Contact form

THE Guilty Beauty You can also request personal data in the contact forms, such as the name, email, and other information that the visitor provides to us.

Navigation in Guilty Beauty

Data related to browsing the store is also always collected. Examples of this type of data include device and browser information, network information, and IP address.

Purpose for which the data is collected.

Personal data is collected and processed for the purposes indicated below:

Service provision:

  • Compliance with tax obligations
  • Parcel dispatch
  • Order processing
  • Billing
  • Resolution of problems such as cancellations, product returns, or refunds for products and/or services in accordance with current law.
  • Customer support: answering questions about products and how the system works. Guilty Beauty or any other questions asked by the customer

Direct Marketing (e.g., email marketing):

To keep the customer updated on order statuses or any news from us. Guilty Beauty may send emails and/or SMS messages with commercial communications regarding offers, products or campaigns, as well as themed content and information about the processing of registered orders.

For marketing purposes, in Guilty Beauty We may consider and use certain data such as products viewed, products in wishlists, or products left in abandoned carts.

Marketing communications are made after and with the prior consent of the customer.

In every case, the Guilty Beauty It seeks to ensure that the information and data collected and used are appropriate for the purposes described and do not constitute an invasion of the client's privacy.

When do we collect the data?

The data is collected when a customer is registered in the system. Guilty Beauty , newsletter subscription, filling out the contact form, placing an order, or while browsing the store.

What are your rights and how can you exercise them?

The holder of personal data has the right, at any time, to request access, rectification, objection, export and/or erasure, as well as the right not to be subject to automated decisions.

The customer can exercise any of these rights with the Guilty Beauty , by submitting a request to the following address {store contact email}. The customer may also file a complaint with the National Data Protection Commission (CNPD).

Data retention

DATA RETENTION

THE Guilty Beauty It is required to retain information for tax and audit purposes in accordance with applicable law.

THE Liliana Marques & Morgado, Ltd. keeps your data for indefinite time due to specific requirements and practices inherent to Guilty Beauty and to their area of ​​expertise, or until the client requests that they be removed from the database.

The data subject may, at any time, request to access, rectify or delete their personal data by sending an email to geral@guiltybeauty.pt .

If the customer registers on Guilty Beauty allows you to view, edit, or delete your personal information at any time from the customer area on [website/platform name]. Guilty Beauty .

At the customer's request, the Guilty Beauty You can change certain customer data associated with registered orders.

Data sharing

THE Guilty Beauty We do not share or sell any type of personal data to any entity other than those necessary for the operation of the service. Furthermore, personal data will not be used for any other purpose without the express consent of the data subject.

Any third-party entity with which customer data may be shared is obligated to use it exclusively for the purpose of properly performing its service on behalf of the company. Guilty Beauty .

THE Guilty Beauty We may also disclose personally identifiable information under special circumstances, such as when complying with court orders that require it or when certain actions violate the Terms and Conditions of the business.

Cookies

THE Guilty Beauty This website uses cookies. The cookies used do not collect information that identifies the visitor, but rather information about how they interact with the store's website. The data collected is used for statistical purposes, service provision and improvement, and user experience.

What types of cookies are used?

  • Analytical Cookies : These are used for the purpose of creating and analyzing statistics, in order to improve the functioning of the website, without ever collecting personal information.
  • Functionality Cookies : These cookies save user preferences regarding website usage, so that it is not necessary to reconfigure the site each time it is visited.
  • Third-party cookies : These cookies are created by third-party services such as Google, YouTube, Facebook, and others. They may be used to show you advertising related to your actions on the website.

For any questions related to the protection of your personal data or the cookies used, you can contact us at the following address: geral@guiltybeauty.pt .